Mobile Marketing Mojo™
Welcome to the mobile Web. Fun, fast, furious and always-on. If you're a marketer getting to grips with everything mobile, mobiThinking is here to help. With insight, analysis and opinion from the world's mobi-marketing gurus. Dig in.
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Five common compliance and privacy mistakes in mobile that could land you in trouble and lose you customers
Mobile campaigns that break the rules on compliance and privacy don’t only get the perpetrating company in trouble, with well-deserved hefty fines, damage payments and a tarnished reputation, but they also cause long-term harm to the mobile business as a whole.
Mobile events 2013: best mobile conferences, great discounts and free tickets – mobile marketing, mobile Web, m-commerce…
April: Mobile Payments & NFC World Summit (Hong Kong) * May: MMA Forum (New York) * Mobile Web West Africa (Lagos) * Mobile Show Middle East (Dubai) * Mobile Convention (Amsterdam) * June: BYOX World Forum (London) * Mobile Wallet + Global Messaging World Congress + M2M (London) * July: Mobile E-Commerce Strategy (Singapore).
How mobile is changing travel in Asia: interview with Skyscanner Asia-Pacific director Ewan Gray
More than half of the 50 million visits to Skyscanner’s travel search engine each month are mobile. In Asia, it’s even higher, with 64 percent of visitors coming via mobile.