Mobile Marketing Mojo™
Welcome to the mobile Web. Fun, fast, furious and always-on. If you're a marketer getting to grips with everything mobile, mobiThinking is here to help. With insight, analysis and opinion from the world's mobi-marketing gurus. Dig in.
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... and our Site of the Week
Check out our latest pin-up and the other mobile sites honored in our Showcase. These are the sites that set the new marketing standards for the mobile web.
Be sure to check out our case studies to see how others are doing it.
The insider’s guide to mobile Web marketing in South Africa
With South Africa hosting the FIFA World Cup in 2010, an already buoyant mobile Web marketing business should get a massive testosterone boost. But with such a diverse population, South Africa presents interesting challenges together with the opportunities.
Bring your mobile campaign to life, virtually: the insider’s guide to augmented reality
Teens and young adults are hard to please. The latest campaigns from Nike, Fanta and Ford use virtual reality to wow the younger generation. Get the low-down on the futuristic technology that’s causing a sensation, from mobile innovator The Hyperfactory.
May '09 Millennial Media’s Scorecard for Mobile Advertising Reach and Targeting (SMART)
Millennial Media’s monthly SMART is designed to provide brand advertisers data and insights to drive decisions on mobile advertising campaign spend.