Mobile marketing resources: links to the most useful places on the Web
Like us, you probably need your research information fast. Let us take the strain: check out our library of ultra-useful mobile-marketing links. We've compiled for you some of the mobile industry's top....
Like us, you probably need your research information fast. Let us take the strain: check out our library of ultra-useful mobile-marketing links.
We've compiled for you some of the mobile industry's top....
- News and views
- Blogs
- Mobile search engines
- Mobile directories
- Guidelines, white papers and case studies
- Research, analysis and statistics
- Must-attend events
- Forums and user groups
- Associations and institutions
- Books
mobiThinking is constantly reviewing our links, so please send suggestions to: editor (at) mobiThinking.com.
News and views
- Brand Republic
- ClickZ Network
- E-consultancy.com
- eMarketer
- Fierce Mobile
- GoMo News
- mad.co.uk
- MobiAD News
- TechCrunch Mobile
- Mobile Entertainment
- Mobile Europe
- Mobile Marketer
- Mobile Marketing Magazine
- Mobile Marketing Watch
- Mobile Today
- MocoNews
- Wireless-Watch Community
- Wireless Watch Japan (in English)
Blogs
- All About Symbian
- Communities Dominate Brands
- London Calling
- Mayo Lounge
- mobiEnthusiast.mobi
- Open Gardens
- Pasta and Vinegar
- Smart Mobs
- TechnoKitten
- textually.org
- The Mobile Technology Weblog
- Weekly roundup of mobile bloggers
Mobile search engines
- 4INFO
- AOL
- Ask
- Find.mobi
- Google
- Jumptap
- Medio Systems
- Mowser.mobi (makes .com sites mobi-friendly)
- Microsoft Live
- Seek4Wap
- Taptu
- Yahoo oneSearch
- See WAPReview for more search providers
- For mobile SEO resources see Bryson Meunier
- * How to submit your mobile site to search engines
Directories of mobile sites
- dir.mobi
- Cantoni.mobi
- FoneT
- Oh! Mobile
- wapSwap
- WAPReview YesWAP
- Zero Rubbish
- See WAPReview for more mobile directories
- See this thread on Mobility.mobi for more mobile directories
- * How to submit your mobile site to directories
Guidelines, white papers and case studies
- MobiThinking: best practice papers and guides
- ADM: Advertisement unit standards and downloadable measurement guidelines
- DMA: Mobile marketing best practice guidelines
- MMA: Mobile applications
- MMA: Annual mobile marketing guide
- MMA: Mobile advertising guidelines
- MMA: Mobile advertising overview
- MMA: member case studies
- Mobile Marketer: Classic guide to mobile advertising
- Mobile Marketer: Classic guide to mobile commerce
- Tanla guide to mobile marketing & advertising
- W3C: Mobile Web best practices
- dotMobi Advisory Group: Mobile avertising in a .mobi world
Research, analysis and statistics
- AdMob monthly mobile metrics report
- Bango monthly most popular handsets
- Opera monthly state of the mobile Web
- CCS Insight
- comScore
- Gartner Consulting
- Juniper Research
- Portio Research
- Nielsen // NetRatings
- Rethink Wireless
- Strategy Analytics
- Pyramid Research
Must-attend events
- ad:tech (various global locations)
- Billboard Mobile Entertainment Live! (USA)
- CITA Wireless (USA)
- The 3rd Internet and Mobile Marketing Summit (The Philippines)
- GSMA Mobile World Congress
- GSMA Mobile World Congress Asia
- Mobile Marketing Insights (China)
- Mobile Internet World (USA)
- Mobile Marketing Forum (various global locations)
- Mobile Web Strategies (USA)
- Thinking Mobile Conference (South Africa)
Forums and user groups
Associations and institutions
- dotMobi Advisory Group
- American Association of Advertising
- Association for Downloadable Media (ADM)
- Association for Interactive Media and Entertainment (AIME)
- British Interactive Media Association
- Chartered Institute of Marketing (UK)
- CTIA 'The Wireless Association'
- Direct Marketing Association
- EDiMA, the European Digital Media Association
- eMarketing Association
- European Interactive Advertising Association
- GSM Association (GSMA)
- IPA (UK)
- Institute of Direct Marketing
- Internet Advertising Bureau (IAB - UK)
- Internet and Mobile Association of India
- Internet and Mobile Marketing Association of the Philippines (IMMAP)
- Online Publishers Association
- Marketing Institute of Ireland
- Marketing Society (UK)
- Mobile Data Association
- Mobile Entertainment Forum
- Mobile Marketing Association (MMA)
- UMTS Forum
- UK Association of Online Publishers
- Wireless Communications Association International (WCAI)
Mobile Design
Books
