Mary Beth Christie, online product management director, Financial Times, spends 2 hours each week on the phone answering queries from companies and journalists eager to pick their brains on their experiences with bringing the FT Web app to market. That’s on top of the time she and her colleagues spend on conference stages sharing their knowledge.
It’s two for the price of one – as the itinerant Carnival of the Mobilists touches down at mobiThinking, we bring you an eclectic mix of the best mobile blogs for the first two weeks of March.
You don’t have to be a sports fan to appreciate the genius of this ground-breaking campaign from Brandtone and Ogilvy South Africa. Carling Black Label, a beer from South African Breweries (SAB), used mobile voting to allow supporters to select the team and make live substitutions in a huge South African soccer game.
Apple’s iAd pricing is now 10 percent of launch price. Advertisers are no longer double-charged. Developers get a better share. What took Apple so long to see reason?
There were almost half a billion smartphones shipped globally in 2011, according to IDC, Strategy Analytics and Canalys (Gartner’s stats are still to come). But this is just a small part of mobile phone picture.
In January 2012, 8.49 percent of Website hits/pageviews come from a handheld mobile device, according to StatCounter, using stats aggregated from the 3 million sites that use its free Web analytics tool. This time last year it was 4.3 percent. Growth in mobile Web penetration is strongest in Asia and Africa, where PC penetration is lower than in North America or Europe.
MARCH 22 UPDATE – Check out: Money in Mobile Awards 2012 – winners and finalists with videos and summaries.
Congratulations to Franklin Tchakounte, PHD Student, University of Breme, University of Ngaoundere, Cameroon, the winner of the free pass for M-Days.
The first person to email us with the correct answers to the following questions will win the conference passes. But hurry, you only have until the Monday, January 30 to respond.