Blogs
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What’s the best mobile ad network for you? 10 more important questions than: what’s the biggest?
Submitted by Editors Desk on 7 December, 2009 - 12:35.Since when did biggest mean best? Do you buy a car because it is the biggest? Do you buy a car because it is made by the largest car manufacturer? Or do you buy the most suitable car for your requirements (based on speed, fuel economy, looks, reliability, exclusivity, expense, price, comfort etc).
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What can m-Gov do for public administration today?
Submitted by fcetraro on 26 November, 2009 - 11:48.The second article in our series on mobile Government is now available here on mobiThinking.
In this article, Andrea Volpini of Interact SpA looks at trends in the internet and mobile development and the potential they have for improving the quality of the services provided by the Public Administration.
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10 things you should know about mobile in India
Submitted by Editors Desk on 25 November, 2009 - 09:58.Here are 10 fascinating facts about mobile in India, submitted by Rajiv Hiranandani, co-chair of newly founded Indian chapter of the Mobile Marketing Association India and co-founder of mobile entertainment company Mobile2Win.
To find out more about the world’s second largest mobile market (after China) and one of the most exciting, also see The insider’s guide to mobile Web marketing in India
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MMA Global Awards: the winners, with links to the best mobile campaigns in the business
Submitted by Editors Desk on 18 November, 2009 - 11:50.
UPDATE: 20 July, 2010This page has been moved here, where it has been updated with lots of videos and even more links.
Congratulations to this year’s winners of the Mobile Marketing Association (MMA) Global Awards. Learn how global brands such as Fanta/Coca-Cola, Pizza Hut, Trident, Puma, Carefree, Kraft Foods, Chiclets, Cadbury, Pepsi, Sony, UPS, Vodafone and ESPN use mobile.
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The quest for more accessible Public Services
Submitted by admin on 18 November, 2009 - 11:42.One cannot underestimate the key role that the mobile Web is increasingly playing for businesses worldwide as they look for better channels to engage customers, provide services more efficiently and grow business.
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Google buys AdMob – putting it in context and asking the experts
Submitted by Editors Desk on 10 November, 2009 - 14:18.Google, we salute you: the mobile Internet/marketing fraternity is jubilant. The world’s biggest search-engine company has put its money (or shares) where its mouth is, paying US$750 million for mobile advertising network AdMob.
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Conferences and awards for mobile marketers’ diaries – Winter 2009 (including offers)
Submitted by Editors Desk on 4 November, 2009 - 14:25.From Los Angeles to London, this is mobiThinking’s pick of mobile conferences and award ceremonies from around the world.
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An abundance of global brands among the MMA Awards finalists (with links to campaigns)
Submitted by Editors Desk on 28 October, 2009 - 20:29.P.S. (18-11-09) The winning campaigns for the MMA Awards 2009 are here - with links to nearly all campaigns. Thanks to all who helped.
This year’s Mobile Marketing Association (MMA) Awards finalists is a who’s who of global brands including Coca-Cola, Fanta, Pepsi, Absolut Vodka, Toyota, Mini, Honda, Citroën, Pizza Hut, KFC, Best Buy, Kraft Foods, Puma, Dockers, Garnier, Olay, Carefree, Pampers, MTV, Disney and ESPN. Follow the links to the campaigns.
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The mobile Web is dead… Long live the mobile Internet
Submitted by Editors Desk on 22 October, 2009 - 08:58.P.S. (28-10-09) Thanks to Tamoggemon for including this blog in the latest Carnival of the Mobilists, a weekly roundup of the very best in mobile and wireless blogs.
Periodically, someone somewhere for whatever reason declares the death of the mobile Web. This is welcome because it allows us all to review what the mobile Internet really is and why it is critical.
Mobile Web isn’t just about having a mobile Website – though that is an important part – it’s about recognising that mobile is different. Mobile users have different requirements to PC users and mobile devices have different limitations and capabilities compared with PCs.Does your company need mobile Web? Here are four simple questions to help you decide:
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